Did you know that body language and tone of voice combine for a whopping 93% of human communication1?!
Our words convey the smallest portion of our message. While this is definitely something to keep in mind for all your interpersonal communications, it also applies to the modern marketing environment.
That’s because these subtleties get lost in today’s digital messaging – there’s just no substitute for being able to talk to your customer or prospect face-to face!
There are so many ways to create those face-to-face opportunities, even if you don’t have a brick-and-mortar location for customers to visit.
Attend networking events.
Set up a table at a community event or vendor market.
Create your own event and invite customers and prospects to attend.
Host a charity fundraiser and do double-duty! Raise money for your favorite cause AND get your target audience in the room at the same time!
Find opportunities to get in front of your audience so you can really showcase who you are and why you’re the best choice in your industry!
Ready to up your face-to-face marketing game?
Book a consultation today to learn how we can help!
1Psychology Today – https://www.psychologytoday.com/us/blog/surprise/202003/the-body-language-myth